Hi, I’m Jeff. I’m a senior writer and creative leader with experience in everything from advertising to UX. Welcome to the Jungle The Boldest Brand Voice Clarifying the Complex $30M Is Now a Prime Number Balancing Privacy and Personalization Emails They'll Take Personally The $91M Paragraph Master of My Domains I'm Fluent in International A Holiday and a Half HIPAA Hooray! It's Not About You Web 101 GoDaddy and the Big Game How to Sell Gifts No One Wants Homepage Makeovers The One That Got Away