A Holiday and a Half.
Most of my time as an ACD at Constant Contact was spent re-establishing processes (briefs, reviews, you know the drill). But I did get to have some fun with our holiday campaign.
Leadership wanted something different; something that would stand out in the sea of red and green, so we leaned in to the often-used phrase that “the holidays are sneaking up on us,” with results our VP called “perfect!”
Quirky? Yes. A little creepy? Maybe. Attention-grabbing? Absolutely.


